Barak Libai

Получаване на мой собствен потребителски профил

Позовавания

	Всички	От 2019
Позовавания	12151	4583
h-индекс	32	26
i10-индекс	39	34

920

460

230

690

200320042005200620072008200920102011201220132014201520162017201820192020202120222023202441 81 90 118 220 237 326 402 504 551 724 784 785 901 837 764 788 813 754 816 770 632

Съавтори

Eitan MullerProfessor of Marketing, Stern School of Business, New York UniversityПотвърден имейл адрес: stern.nyu.edu
Jacob GoldenbergInterdisciplinary Center Hertzelia, Visiting Professor Columbia UniversityПотвърден имейл адрес: idc.ac.il
Renana PeresProfessor of Marketing, The Hebrew UniversityПотвърден имейл адрес: huji.ac.il
Katherine LemonProfessor of Marketing, Boston CollegeПотвърден имейл адрес: bc.edu
Gil AppelThe George Washington UniversityПотвърден имейл адрес: gwu.edu
Michael HaenleinProfessor of Marketing, ESCP Business School and University of Liverpool Management SchoolПотвърден имейл адрес: escp.eu
Eitan gerstnerProfessor Emeritus of Management, Technion, IsraelПотвърден имейл адрес: technion.ac.il
Gal Oestreicher-SingerThe Coller School of Management, Tel Aviv UniversityПотвърден имейл адрес: tau.ac.il
Eyal BiyalogorskyArison school of BusinessПотвърден имейл адрес: idc.ac.il
Sorin SolomonProfessor of Physics , Hebrew University of JerusalemПотвърден имейл адрес: cc.huji.ac.il
Sarit MoldovanDepartment of Management and Economics, The Open University of IsraelПотвърден имейл адрес: openu.ac.il
Irit NitzanTel-Aviv University, IsraelПотвърден имейл адрес: tauex.tau.ac.il
Hans RisseladaAssociate Professor at the University of GroningenПотвърден имейл адрес: rug.nl
Oliver GötzProfessor für internationales B-to-B Marketing und Sales Management, ESB Business School, ReutlingenПотвърден имейл адрес: reutlingen-university.de
Andrew T. StephenL'Oréal Professor of Marketing, Saïd Business School, University of OxfordПотвърден имейл адрес: sbs.ox.ac.uk
Ruth N. BoltonArizona State UniversityПотвърден имейл адрес: asu.edu
Ko de RuyterKing's College, King's Business School, London, United KingdomПотвърден имейл адрес: kcl.ac.uk
Yakov BartNortheastern UniversityПотвърден имейл адрес: northeastern.edu
Sanjiv DasSanta Clara UniversityПотвърден имейл адрес: scu.edu
Peeter VerleghProfessor of Marketing, Vrije Universiteit (VU) AmsterdamПотвърден имейл адрес: vu.nl

Следене

Barak Libai

Marketing Professor, Reichman University (formally IDC), Herzliya , Israel

Потвърден имейл адрес: idc.ac.il - Начална страница

Marketing Word of mouth Diffusion of Innovations Customer Profitability


Заглавие Сортиране по цитати Сортиране по година Сортиране по заглавие	Позовавания Позовавания	Година
Talk of the network: A complex systems look at the underlying process of word-of-mouth J Goldenberg, B Libai, E Muller Marketing letters 12, 211-223, 2001	2989	2001
Customer-to-customer interactions: broadening the scope of word of mouth research B Libai, R Bolton, MS Bügel, K De Ruyter, O Götz, H Risselada, ... Journal of service research 13 (3), 267-282, 2010	1045	2010
The firm's management of social interactions D Godes, D Mayzlin, Y Chen, S Das, C Dellarocas, B Pfeiffer, B Libai, ... Marketing letters 16, 415-428, 2005	985	2005
Using complex systems analysis to advance marketing theory development: Modeling heterogeneity effects on new product growth through stochastic cellular automata J Goldenberg, B Libai, E Muller Academy of Marketing Science Review 9 (3), 1-18, 2001	630	2001
Customer referral management: Optimal reward programs E Biyalogorsky, E Gerstner, B Libai Marketing Science 20 (1), 82-95, 2001	501	2001
Social effects on customer retention I Nitzan, B Libai Journal of marketing 75 (6), 24-38, 2011	468	2011
What is the true value of a lost customer? JE Hogan, KN Lemon, B Libai Journal of Service Research 5 (3), 196-208, 2003	446	2003
Quantifying the ripple: Word-of-mouth and advertising effectiveness JE Hogan, KN Lemon, B Libai Journal of Advertising Research 44 (3), 271-280, 2004	444	2004
Decomposing the value of word-of-mouth seeding programs: Acceleration versus expansion B Libai, E Muller, R Peres Journal of marketing research 50 (2), 161-176, 2013	436*	2013
The chilling effects of network externalities J Goldenberg, B Libai, E Muller International Journal of Research in Marketing 27 (1), 4-15, 2010	372	2010
Riding the saddle: How cross-market communications can create a major slump in sales J Goldenberg, B Libai, E Muller Journal of Marketing 66 (2), 1-16, 2002	370	2002
Brave new world? On AI and the management of customer relationships B Libai, Y Bart, S Gensler, CF Hofacker, A Kaplan, K Kötterheinrich, ... Journal of Interactive Marketing 51 (1), 44-56, 2020	358	2020
The NPV of bad news J Goldenberg, B Libai, S Moldovan, E Muller International Journal of Research in Marketing 24 (3), 186-200, 2007	308	2007
In pursuit of enhanced customer retention management: Review, key issues, and future directions E Ascarza, SA Neslin, O Netzer, Z Anderson, PS Fader, S Gupta, ... Customer Needs and Solutions 5, 65-81, 2018	280	2018
From density to destiny: Using spatial dimension of sales data for early prediction of new product success T Garber, J Goldenberg, B Libai, E Muller Marketing Science 23 (3), 419-428, 2004	265	2004
The diffusion of services B Libai, E Muller, R Peres Journal of marketing research 46 (2), 163-175, 2009	224	2009
Marketing percolation J Goldenberg, B Libai, S Solomon, N Jan, D Stauffer Physica A: statistical mechanics and its applications 284 (1-4), 335-347, 2000	199	2000
Setting referral fees in affiliate marketing B Libai, E Biyalogorsky, E Gerstner Journal of Service Research 5 (4), 303-315, 2003	168	2003
Toward an individual customer profitability model: A segment-based approach B Libai, D Narayandas, C Humby Journal of service Research 5 (1), 69-76, 2002	159	2002
Targeting revenue leaders for a new product M Haenlein, B Libai Journal of marketing 77 (3), 65-80, 2013	150	2013

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