Следене
Kellen Mrkva
Заглавие
Позовавания
Позовавания
Година
Do nudges reduce disparities? Choice architecture compensates for low consumer knowledge
K Mrkva, NA Posner, C Reeck, EJ Johnson
Journal of Marketing 85 (4), 67-84, 2021
972021
Moderating loss aversion: Loss aversion has moderators, but reports of its death are greatly exaggerated
K Mrkva, EJ Johnson, S Gächter, A Herrmann
Journal of Consumer Psychology 30 (3), 407-428, 2020
962020
Simulational fluency reduces feelings of psychological distance.
K Mrkva, M Travers, L Van Boven
Journal of Experimental Psychology: General 147 (3), 354, 2018
702018
Salience theory of mere exposure: Relative exposure increases liking, extremity, and emotional intensity.
K Mrkva, L Van Boven
Journal of Personality and Social Psychology 118 (6), 1118, 2020
682020
Attentional accounting: Voluntary spatial attention increases budget category prioritization.
K Mrkva, L Van Boven
Journal of Experimental Psychology: General 146 (9), 1296, 2017
632017
The development of moral imagination
D Narvaez, K Mrkva
The ethics of creativity, 25-45, 2014
59*2014
Attention drives emotion: Voluntary visual attention increases perceived emotional intensity
K Mrkva, J Westfall, L Van Boven
Psychological science 30 (6), 942-954, 2019
332019
Attention increases environmental risk perception.
K Mrkva, JC Cole, L Van Boven
Journal of Experimental Psychology: General 150 (1), 83, 2021
242021
Giving, fast and slow: Reflection increases costly (but not uncostly) charitable giving
K Mrkva
Journal of Behavioral Decision Making 30 (5), 1052-1065, 2017
202017
Attention influences emotion, judgment, and decision making to explain mental simulation.
K Mrkva, J Ramos, L Van Boven
Psychology of Consciousness: Theory, Research, and Practice 7 (4), 404, 2020
172020
Time to pay attention to attention: using attention-based process traces to better understand consumer decision-making
M Mormann, T Griffiths, C Janiszewski, JE Russo, A Aribarg, NJS Ashby, ...
Marketing Letters 31, 381-392, 2020
122020
Nudging app adoption: Choice architecture facilitates consumer uptake of mobile apps
C Reeck, NA Posner, K Mrkva, EJ Johnson
Journal of Marketing 87 (4), 510-527, 2023
82023
Dark defaults: How choice architecture steers political campaign donations
N Posner, A Simonov, K Mrkva, EJ Johnson
Proceedings of the National Academy of Sciences 120 (40), e2218385120, 2023
2*2023
Above and beyond the content: Feelings influence mental simulations
K Mrkva, L Cian, L Van Boven
Behavioral and Brain Sciences 43, 2020
22020
Design systems with your most vulnerable users in mind
K Mrkva, EJ Johnson, C Reeck, NA Posner
12021
Time to pay attention to attention: using attention-based process traces to better understand consumer decision-making
M Milica, T Griffiths, C Janiszewski, RJ Edward, A Anocha, B Rajesh, ...
Marketing Letters 31 (4), 381-392, 2020
12020
Salience in mere exposure: Salience makes evaluations more extreme and accounts for exposure effects
K Mrkva
University of Colorado at Boulder, 2018
12018
When nudges have societal-level impact.
EJ Johnson, K Mrkva
Behavioral & Brain Sciences 46, 2023
2023
Effort accounting: People prefer to spend hard-earned money on long-lasting purchases
K Mrkva, J Walker, RA Farrokhnia
Association for Consumer Research 2021, 2021
2021
Attention increases emotional intensity
L Van Boven, K Mrkva, J Westfall
2014
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Статии 1–20