Marcello Mariani
Marcello Mariani
Professor I Author I Speaker
Потвърден имейл адрес: henley.ac.uk
Opinion Paper:“So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice …
YK Dwivedi, N Kshetri, L Hughes, EL Slade, A Jeyaraj, AK Kar, ...
International Journal of Information Management 71, 102642, 2023
Facebook as a destination marketing tool: Evidence from Italian regional Destination Management Organizations
MM Mariani, M Di Felice, M Mura
Tourism management 54, 321-343, 2016
Business intelligence and big data in hospitality and tourism: a systematic literature review
M Mariani, R Baggio, M Fuchs, W Höepken
International Journal of Contemporary Hospitality Management 30 (12), 3514-3554, 2018
Coopetition as an emergent strategy: Empirical evidence from an Italian consortium of opera houses
MM Mariani
International Studies of Management & Organization 37 (2), 97-126, 2007
AI in marketing, consumer research and psychology: A systematic literature review and research agenda
MM Mariani, R Perez‐Vega, J Wirtz
Psychology & Marketing 39 (4), 755-776, 2022
Coopetition: winning strategies for the 21st century
S Yami, S Castaldo, B Dagnino, F Le Roy
Edward Elgar Publishing, 2010
Managing change in tourism destinations: Key issues and current trends
MM Mariani, D Buhalis, C Longhi, O Vitouladiti
Journal of Destination Marketing & Management 2 (4), 269-272, 2014
Resources and digital export: An RBV perspective on the role of digital technologies and capabilities in cross-border e-commerce
S Elia, M Giuffrida, MM Mariani, S Bresciani
Journal of Business Research 132, 158-169, 2021
Industry 4.0: A bibliometric review of its managerial intellectual structure and potential evolution in the service industries
M Mariani, M Borghi
Technological Forecasting and Social Change 149, 119752, 2019
Exploring how consumer goods companies innovate in the digital age: The role of big data analytics companies
MM Mariani, SF Wamba
Journal of Business Research 121, 338-352, 2020
Behavioral antecedents of coopetition: A synthesis and measurement scale
W Czakon, P Klimas, M Mariani
Long Range Planning 53 (1), 101875, 2020
Understanding the intention to buy secondhand clothing on sharing economy platforms: The influence of sustainability, distance from the consumption system, and economic motivations
M Ek Styvén, MM Mariani
Psychology & Marketing 37 (5), 724-739, 2020
The determinants of Facebook social engagement for national tourism organizations' Facebook pages: A quantitative approach
MM Mariani, M Mura, M Di Felice
Journal of destination marketing & management 8, 312-325, 2018
Big data and analytics in tourism and hospitality: a perspective article
M Mariani
Tourism Review 75 (1), 299-303, 2020
Effects of the Booking. com rating system: Bringing hotel class into the picture
MM Mariani, M Borghi
Tourism Management 66, 47-52, 2018
Online reviews: differences by submission device
MM Mariani, M Borghi, U Gretzel
Tourism Management 70, 295-298, 2019
Coordination in inter-network co-opetitition: Evidence from the tourism sector
MM Mariani
Industrial Marketing Management 53, 103-123, 2016
Artificial intelligence in innovation research: A systematic review, conceptual framework, and future research directions
MM Mariani, I Machado, V Magrelli, YK Dwivedi
Technovation 122, 102623, 2023
Big data and analytics in hospitality and tourism: a systematic literature review
M Mariani, R Baggio
International Journal of Contemporary Hospitality Management 34 (1), 231-278, 2022
Unpacking the temporal dimension of coopetition in tourism destinations: Evidence from Finnish and Italian theme parks
M Kylanen, MM Mariani
Anatolia 23 (1), 61-74, 2012
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