Следене
Rhonda Hadi
Rhonda Hadi
Потвърден имейл адрес: sbs.ox.ac.uk - Начална страница
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The future of social media in marketing
G Appel, L Grewal, R Hadi, AT Stephen
Journal of the Academy of Marketing Science 48 (1), 79-95, 2020
10212020
The future of social media in marketing
G Appel, L Grewal, R Hadi, AT Stephen
Journal of the Academy of Marketing Science 48 (1), 79-95, 2020
10212020
the Effects of temperature on Consumers Cognitive and Affective decisions
L Tong, Y Zheng, P Zhao, RJ Zhu, A Cheema, VM Patrick, R Hadi, ...
Advances in Consumer Research 40, 2012
101*2012
Blame the bot: anthropomorphism and anger in customer–chatbot interactions
C Crolic, F Thomaz, R Hadi, AT Stephen
Journal of Marketing 86 (1), 132-148, 2022
642022
The Human Penguin Project: Climate, social integration, and core body temperature
H IJzerman, S Lindenberg, İ Dalğar, SSC Weissgerber, RC Vergara, ...
Collabra: Psychology 4 (1), 2018
602018
A meaningful embrace: Contingent effects of embodied cues of affection
R Hadi, A Valenzuela
Journal of Consumer Psychology 24 (4), 520-532, 2014
432014
Good vibrations: Consumer responses to technology-mediated haptic feedback
R Hadi, A Valenzuela
Journal of Consumer Research 47 (2), 256-271, 2020
382020
Culturally contingent cravings: how holistic thinking influences consumer responses to food appeals
D Hildebrand, RD Harding, R Hadi
Journal of Consumer Psychology 29 (1), 39-59, 2019
272019
Social thermoregulation: A meta-analysis
H IJzerman, R Hadi, NA Coles, B Paris, S Elisa, W Fritz, RA Klein, ...
PsyArXiv, 2021
222021
Shivering for status: When cold temperatures increase product evaluation
J Park, R Hadi
Journal of Consumer Psychology 30 (2), 314-328, 2020
222020
Shivering for status: When cold temperatures increase product evaluation
J Park, R Hadi
Journal of Consumer Psychology 30 (2), 314-328, 2020
222020
Technology-augmented choice: How digital innovations are transforming consumer decision processes
S Melumad, R Hadi, C Hildebrand, AF Ward
Customer Needs and Solutions 7 (3), 90-101, 2020
182020
I take therefore I choose? The impact of active vs. passive acquisition on food consumption
R Hadi, L Block
Appetite 80, 168-173, 2014
172014
Warm hearts and cool heads: uncomfortable temperature influences reliance on affect in decision-making
R Hadi, L Block
Journal of the Association for Consumer Research 4 (2), 102-114, 2019
132019
When Humanizing Customer
R Hadi
NIM Marketing Intelligence Review 11 (2), 31-30, 2019
112019
Data from the Human Penguin Project, a cross-national dataset testing social thermoregulation principles
CP Hu, JX Yin, S Lindenberg, İ Dalğar, SC Weissgerber, RC Vergara, ...
Scientific data 6 (1), 1-7, 2019
112019
Flavor Fatigue: Cognitive Depletion Influences Consumer Enjoyment of Complex Flavors
D Hildebrand, D Rubin, R Hadi, T Kramer
Journal of Consumer Psychology 31 (1), 103-111, 2021
82021
Good vibrations: consumer responses to technologically-mediated social touch
R Hadi, A Valenzuela
ACR North American Advances, 2016
62016
The future of social media in marketing
A Stephen, R Hadi, L Grewal, G Appel
Journal of the Academy of Marketing Science 48, 2019
42019
Implications of Product Anthropomorphism Through Design
A Valenzuela, R Hadi
The Routledge Companion to Consumer Behavior, 82-96, 2017
32017
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