| To ‘Free’or Not to ‘Free’: Trait Predictors of Mobile App Purchasing Tendencies JB Dinsmore, K Swani, RG Dugan Psychology & Marketing 34 (2), 227-244, 2017 | 81 | 2017 |
| Construal-level mind-sets and the perceived validity of marketing claims S Wright, C Manolis, D Brown, X Guo, J Dinsmore, CYP Chiu, FR Kardes Marketing Letters 23, 253-261, 2012 | 75 | 2012 |
| If it tastes bad it must be good: Consumer naïve theories and the marketing placebo effect SA Wright, JM da Costa Hernandez, A Sundar, J Dinsmore, FR Kardes International Journal of Research in Marketing 30 (2), 197-198, 2013 | 66 | 2013 |
| Understanding the implications of equity crowdfunding on sustainability-oriented innovation and changes in agri-food systems: Insights into an open innovation approach C Troise, M Tani, G Dinsmore, John, Schiuma Technology Forecasting and Social Change 171, 2021 | 62 | 2021 |
| Understanding Business Student Retention During Covid-19: Roles of Service Quality, College Brand, and Academic Satisfaction, and Stress K Swani, W Wamwara, K Goodrich, S Schiller, J Dinsmore Services Marketing Quarterly, 2021 | 33 | 2021 |
| Improving service brand personality with augmented reality marketing D Plotkina, J Dinsmore, M Racat Journal of Services Marketing 36 (6), 781-799, 2022 | 32 | 2022 |
| How group loyalties shape ethical judgment and punishment preferences SA Wright, JB Dinsmore, JJ Kellaris Psychology & Marketing 30 (3), 203-210, 2013 | 26 | 2013 |
| Metaphorical communication, self-presentation, and consumer inference in service encounters A Sundar, JB Dinsmore, SHW Paik, FR Kardes Journal of Business Research 72, 136-146, 2017 | 22 | 2017 |
| Monetary vs. nonmonetary prices: differences in product evaluations due to pricing strategies within mobile applications J Dinsmore, S Wright, R Dugan Journal of Strategic Marketing 24 (3/4), 227-240, 2016 | 21 | 2016 |
| The effects of money exposure on testosterone and risk-taking, and the moderating role of narcissism E Stenstrom, J Dinsmore, J Kunstman, K Vohs Personality and Individual Differences 123, 110-114, 2018 | 14 | 2018 |
| Introduction: Advancing understanding of mobile applications in marketing J Dinsmore, K Swani, Kunal, Goodrich, U Konus Journal of Business Research 126 (March), 361-362, 2021 | 10 | 2021 |
| When Time Pressure Counters the Zero Price Effect JB Dinsmore, SA Wright, D Plotkina Journal of Consumer Marketing 38 (3), 339-350, 2021 | 7 | 2021 |
| Effects of Set Size, Scarcity, Packaging, and Taste on the Marketing Placebo Effect S Wright, JMC Hernandez, A Sundar, J Dinsmore, F Kardes Advances in Consumer Research 40, 917-919, 2012 | 5 | 2012 |
| Baseline testosterone moderates the effect of money exposure on charitable giving intent JB Dinsmore, E Stenstrom, J Kunstman Psychology & Marketing 38 (2), 328-337, 2021 | 4 | 2021 |
| Antecedents and consequences of sending and receiving information in mobile gaming apps JB Dinsmore, K Swani, C Troise, W Wamwara, B Li Digital Business, 2022 | 2 | 2022 |
| Benefits, barriers, and facilitators of developing B2B mobile applications D Asamoah, J Dinsmore, K Swani Journal of Business and Industrial Marketing, 2023 | 1 | 2023 |
| Testosterone and Financial Risk-taking JB Dinsmore, E Stenstrom, M Nepomuceno Handbook of Experimental Finance, 2021 | 1 | 2021 |
| 600-D13 Marketing Strategy J Dinsmore | | 2013 |
| 300-02 Principles of Marketing J Dinsmore | | 2013 |
| RECESSION, FINANCIAL HARDSHIP, AND ETHICAL JUDGMENT: DO TOUGH TIMES BEGET TOUGH JUDGES? J Dinsmore, SA Wright, X Guo, JJ Kellaris Marketing 2011: Delivering Value in Turbulent Times, 139, 2011 | | 2011 |
Scott A. WrightAssociate Professor of Marketing, Providence CollegeПотвърден имейл адрес: providence.edu
