| Intercultural research: The current state of knowledge S Dahl Middlesex University Discussion Paper, 2004 | 368 | 2004 |
| Social media marketing: Theories and applications S Dahl SAGE publications Ltd, 2021 | 298 | 2021 |
| Turnitin®: The student perspective on using plagiarism detection software S Dahl Active Learning in Higher Education 8 (2), 173-191, 2007 | 186 | 2007 |
| Communications and culture transformation: Cultural diversity, globalization and cultural convergence S Dahl http/stephweb. com/capstone/index. htm, 2001 | 185* | 2001 |
| Marketing communications L Eagle, B Czarnecka, S Dahl, J Lloyd Routledge, 2020 | 168 | 2020 |
| Analyzing advergames: active diversions or actually deception. An exploratory study of online advergames content S Dahl, L Eagle, C Baez Young Consumers 10 (1), 46-59, 2009 | 165* | 2009 |
| Social marketing L Eagle, S Dahl, S Hill, S Bird, F Spotswood, A Tapp Pearson Education, 2013 | 133 | 2013 |
| Product placement in old and new media: examining the evidence for concern L Eagle, S Dahl Journal of Business Ethics 147, 605-618, 2018 | 98 | 2018 |
| Cross-cultural advertising research: what do we know about the influence of culture on advertising? S Dahl Middlesex University discussion paper, 2004 | 71 | 2004 |
| Integrated marketing communications and social marketing: Together for the common good? S Dahl, L Eagle, D Low Journal of Social Marketing 5 (3), 226-240, 2015 | 61 | 2015 |
| Marketing ethics & society S Dahl, L Eagle SAGE Publications Ltd, 2015 | 59 | 2015 |
| An overview of intercultural research S Dahl Society for Intercultural Training and Research UK, 2003 | 52 | 2003 |
| Persuading young consumers to make healthy nutritional decisions R Brennan, S Dahl, L Eagle New Horizons in Arts, Heritage, Nonprofit and Social Marketing, 45-64, 2013 | 42 | 2013 |
| Current themes in social marketing research: text-mining the past five years S Dahl Social Marketing Quarterly 16 (2), 128-136, 2010 | 40 | 2010 |
| Regulation of nutrition and health claims in advertising R Brennan, B Czarnecka, S Dahl, L Eagle, O Mourouti Journal of advertising research 48 (1), 57-70, 2008 | 40 | 2008 |
| A code of ethics for social marketing? Bridging procedural ethics and ethics-in-practice SM Carter, C Mayes, L Eagle, S Dahl Journal of Nonprofit & Public Sector Marketing 29 (1), 20-38, 2017 | 33 | 2017 |
| Empowering or misleading? Online health information provision challenges S Dahl, L Eagle Marketing intelligence & planning 34 (7), 1000-1020, 2016 | 32 | 2016 |
| Intercultural skills for business S Dahl London: ECE, 1998 | 31 | 1998 |
| Ethical issues in the marketing of skin lightening products L Eagle, S Dahl, DR Low Australian and New Zealand Marketing Academy, 2014 | 19 | 2014 |
| Einführung in die interkulturelle Kommunikation S Dahl Übersetzt aus dem Englischen von Patrik Klein. Originalfassung: Introduction …, 2000 | 18 | 2000 |
David LowProfessor of Marketing, Faculty of Arts and Society, Charles Darwin UniversityVerified email at cdu.edu.au
