| Time of day effects on the regulation of food consumption after activation of health goals WA Boland, PM Connell, B Vallen Appetite 70, 47-52, 2013 | 63 | 2013 |
| Children's response to sales promotions and their impact on purchase behavior WA Boland, PM Connell, LM Erickson Journal of Consumer Psychology 22 (2), 272-279, 2012 | 49 | 2012 |
| Television's cultivation of American adolescents' beliefs about alcohol and the moderating role of trait reactance CA Russell, DW Russell, WA Boland, JW Grube Journal of Children and Media 8 (1), 5-22, 2014 | 41 | 2014 |
| Psychological reactance impacts ratings of pediatrician vaccine-related communication quality, perceived vaccine safety, and vaccination priority among US parents SR Finkelstein, WA Boland, B Vallen, PM Connell, GD Sherman, ... Human Vaccines & Immunotherapeutics 16 (5), 1024-1029, 2020 | 37 | 2020 |
| Advancing a participatory approach for youth risk behavior: Foundations, distinctions, and research directions MJ Mason, JF Tanner, M Piacentini, D Freeman, T Anastasia, W Batat, ... Journal of business research 66 (8), 1235-1241, 2013 | 35 | 2013 |
| The attribute carryover effect: What the “runner-up” option tells us about consumer choice processes WA Boland, M Brucks, JH Nielsen Journal of Consumer Research 38 (5), 872-885, 2012 | 33 | 2012 |
| Youths' understandings of cigarette advertisements D Freeman, M Brucks, M Wallendorf, W Boland Addictive Behaviors 34 (1), 36-42, 2009 | 30 | 2009 |
| The experience of risk in families: conceptualisations and implications for transformative consumer research S Pettigrew, L Anderson, W Boland, VI de La Ville, IME Fifita, ... Journal of Marketing Management 30 (17-18), 1772-1799, 2014 | 29 | 2014 |
| Youth and risky consumption: Moving toward a transformative approach MJ Mason, JF Tanner, M Piacentini, D Freeman, T Anastasia, W Batat, ... Journal of Research for Consumers 19, 2011 | 13 | 2011 |
| In search of well‐being: factors influencing the movement toward and away from maladaptive consumption WA Boland, IM Martin, MJ Mason Journal of Consumer Affairs 54 (4), 1178-1194, 2020 | 12 | 2020 |
| Television viewing and American adolescents’ alcohol beliefs and drinking intentions: The moderating role of trait reactance CA Russell, DW Russell, WA Boland, J Grube Journal of Children and Media 8 (1), 5-22, 2013 | 7 | 2013 |
| When taking action means accepting responsibility: Omission bias predicts parents' reluctance to vaccinate due to greater anticipated culpability for negative side effects GD Sherman, B Vallen, SR Finkelstein, PM Connell, WA Boland, ... Journal of Consumer Affairs 55 (4), 1660-1681, 2021 | 6 | 2021 |
| Educating for Adolescent Well-being: Is it Time for Marketplace Literacy? WA Boland, SA Grier, PM Connell | 1 | 2024 |
| Time of Day Effects on the Regulation of Food Consumption After Exposure to Advertisements For Healthy and Unhealthy Foods W Boland, P Connel, B Vallen ACR European Advances, 2013 | 1 | 2013 |
| Consumption Addiction: a Research Agenda of the Progression From Adaptive to Maladaptive Categories of Consumption Behaviors DM Pirouz, H Nguyen, IM Martin, M Kamins ACR North American Advances, 2013 | 1 | 2013 |
| Children’S Conceptualizations of Sales WA Boland, LM Erickson ACR North American Advances, 2007 | 1 | 2007 |
| GARY D. SHERMAN GD Sherman, SR Finkelstein, B Vallen, PM Connell, WA Boland, ... | | 2021 |
| Private Disclosure; Public Exposure: An Exploratory Consideration of Gender Asymmetries in Adolescent Sexting RL Soster, WA Boland Journal of Marketing Behavior 3 (4), 263-292, 2019 | | 2019 |
| DO SALES PROMOTIONS PERSUADE CHILDREN TO BUY? WA Boland, LM Erickson Marketing and Public Policy, 283, 2009 | | 2009 |
| Marketing 250 Fall 2009 W Boland, L Erickson | | 2009 |
