Следене
Mónica Veloso
Mónica Veloso
Потвърден имейл адрес: uam.es
Заглавие
Позовавания
Позовавания
Година
Brand experience and brand attachment as drivers of WOM in hospitality
M Gómez-Suárez, M Veloso
Spanish Journal of Marketing-ESIC 24 (2), 231-246, 2020
802020
Customer experience in the hotel industry: a systematic literature review and research agenda
M Veloso, M Gomez-Suarez
International Journal of Contemporary Hospitality Management 35 (8), 3006-3028, 2023
142023
Designing Facebook publications focused on hotel customer experience: How to improve brand attitude and booking intention
M Gómez-Suárez, M Veloso
Brand, Label, and Product Intelligence: Second International Conference …, 2022
72022
COVID crisis and the impact on smart tourism, sustainable development and local communities
P Rodrigues, M Gómez-Suárez, A Brochado, M Veloso, AP Borges, ...
Business Under Crisis, Volume III: Avenues for Innovation, Entrepreneurship …, 2022
62022
Social media content strategy in hospitality: the impact of experiential posts and response congruence on engagement, hotel image, and booking intention
M Veloso, M Ieva, M Gómez-Suárez
Journal of Hospitality Marketing & Management 33 (1), 57-77, 2024
42024
The influential role of hotel-generated content on social media
M Veloso, M Gomez-Suarez
Journal of Hospitality and Tourism Technology 14 (2), 245-257, 2023
42023
Fairtrade coffee consumption in Spain: Employing dual attitudes and construal level theory to draw insights on the ethical purchasing gap
E Kossmann, M Veloso, M Gómez-Suárez
Journal of Fair Trade 3 (1), 1-19, 2021
32021
Happiness Leisure Experiences in Consumption
P RODRIGUES, A SOUSA, M VELOSO
The Journal of Asian Finance, Economics and Business 9 (3), 377-388, 2022
22022
Enhancing social media engagement by the hospitality industry: The power of customer experience dimensions
M Gomez-Suarez, M Veloso
Journal of Vacation Marketing 30 (2), 311-326, 2024
12024
Resilience and Sustainable Urban Tourism: Understanding Local Communities’ Perceptions after a Crisis
A Brochado, P Rodrigues, A Sousa, AP Borges, M Veloso, ...
Sustainability 15 (18), 13298, 2023
2023
The Influence of the Covid-19 Pandemic on Social Media Engagement of Luxury Hotels
M Gómez-Suárez, M Veloso, M Quinones
National Brand and Private Label Marketing Conference, 134-141, 2023
2023
Check for updates The Influence of the Covid-19 Pandemic on Social Media Engagement of Luxury Hotels
M Gómez-Suárez, M Veloso, M Quinones
Advances in National Brand and Private Label Marketing: 10th International …, 2023
2023
Effect of covid-19 on behavioral engagement with luxury hotels: an observation on facebook
M Gómez-Suárez, M Veloso, M Quinones
2022
Impacto del covid-19 en la interacción de los usuarios con el contenido generado por el hotel en facebook
MG Suárez, MV Huertas, M Quiñones
TuriTec: XIII Congreso Internacional Turismo y Tecnologías de la Información …, 2021
2021
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