Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude M De Veirman, V Cauberghe, L Hudders International journal of advertising 36 (5), 798-828, 2017 | 2702 | 2017 |
How adolescents use social media to cope with feelings of loneliness and anxiety during COVID-19 lockdown V Cauberghe, I Van Wesenbeeck, S De Jans, L Hudders, K Ponnet Cyberpsychology, Behavior, and Social Networking 24 (4), 250-257, 2021 | 517 | 2021 |
The silver lining of materialism: The impact of luxury consumption on subjective well-being L Hudders, M Pandelaere Journal of happiness studies 13, 411-437, 2012 | 418 | 2012 |
The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers L Hudders, S De Jans, M De Veirman International Journal of Advertising 40 (3), 327-375, 2021 | 407 | 2021 |
Disclosing sponsored Instagram posts: the role of material connection with the brand and message-sidedness when disclosing covert advertising M De Veirman, L Hudders International journal of advertising 39 (1), 94-130, 2020 | 361 | 2020 |
What is influencer marketing and how does it target children? A review and direction for future research M De Veirman, L Hudders, MR Nelson Frontiers in psychology 10, 2685, 2019 | 319 | 2019 |
Meat morals: relationship between meat consumption consumer attitudes towards human and animal welfare and moral behavior CJS De Backer, L Hudders Meat science 99, 68-74, 2015 | 295 | 2015 |
Shedding new light on how advertising literacy can affect children's processing of embedded advertising formats: A future research agenda L Hudders, P De Pauw, V Cauberghe, K Panic, B Zarouali, E Rozendaal Journal of Advertising 46 (2), 333-349, 2017 | 237 | 2017 |
How an advertising disclosure alerts young adolescents to sponsored vlogs: The moderating role of a peer-based advertising literacy intervention through an informational vlog S De Jans, V Cauberghe, L Hudders Journal of Advertising 47 (4), 309-325, 2018 | 231 | 2018 |
The value of influencer marketing for business: A bibliometric analysis and managerial implications G Ye, L Hudders, S De Jans, M De Veirman Journal of Advertising 50 (2), 160-178, 2021 | 210 | 2021 |
Consumer meaning making: The meaning of luxury brands in a democratised luxury world L Hudders, M Pandelaere, P Vyncke International Journal of Market Research 55 (3), 391-412, 2013 | 170 | 2013 |
From meatless Mondays to meatless Sundays: motivations for meat reduction among vegetarians and semi-vegetarians who mildly or significantly reduce their meat intake CJS De Backer, L Hudders Ecology of Food and Nutrition 53 (6), 639-657, 2014 | 156 | 2014 |
How advertising literacy training affect children's responses to television commercials versus advergames L Hudders, V Cauberghe, K Panic International Journal of Advertising 35 (6), 909-931, 2016 | 150* | 2016 |
Materialism: The good, the bad, and the ugly LJ Shrum, TM Lowrey, M Pandelaere, AA Ruvio, E Gentina, P Furchheim, ... Journal of Marketing Management 30 (17-18), 1858-1881, 2014 | 146 | 2014 |
Why the devil wears Prada: Consumers’ purchase motives for luxuries L Hudders Journal of Brand Management 19, 609-622, 2012 | 140 | 2012 |
An experimental study to investigate the impact of image interactivity on the perception of luxury in an online shopping context E Beuckels, L Hudders Journal of Retailing and Consumer Services 33, 135-142, 2016 | 135 | 2016 |
How to deal with online consumer comments during a crisis? The impact of personalized organizational responses on organizational reputation H Crijns, V Cauberghe, L Hudders, AS Claeys Computers in Human Behavior 75, 619-631, 2017 | 134 | 2017 |
# Sponsored! How the recognition of sponsoring on Instagram posts affects adolescents’ brand evaluations through source evaluations S De Jans, D Van de Sompel, M De Veirman, L Hudders Computers in Human Behavior 109, 106342, 2020 | 122 | 2020 |
The rival wears Prada: Luxury consumption as a female competition strategy L Hudders, C De Backer, M Fisher, P Vyncke Evolutionary Psychology 12 (3), 147470491401200306, 2014 | 119 | 2014 |
Advertising targeting young children: an overview of 10 years of research (2006–2016) S De Jans, D Van de Sompel, L Hudders, V Cauberghe International Journal of Advertising 38 (2), 173-206, 2019 | 118 | 2019 |