p.w.j. verlegh

Получаване на мой собствен потребителски профил

Позовавания

	Всички	От 2017
Позовавания	8480	4543
h-индекс	37	34
i10-индекс	64	52

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Публичен достъп

Преглед на всички

2 статии

1 статия

налични

неналични

Въз основа на изисквания при финансирането

Съавтори

Edith G. SmitUniversity of AmsterdamПотвърден имейл адрес: uva.nl
A SmidtsProfessor of Marketing Research, RSM Erasmus UniversityПотвърден имейл адрес: rsm.nl
Mirjam TukAssociate professor of Marketing, RSM Erasmus UniversityПотвърден имейл адрес: rsm.nl
Jan-Benedict E.M. SteenkampMassey Distinguished Professor of Marketing, University of North Carolina atПотвърден имейл адрес: unc.edu
Marieke FransenRadboud UniversityПотвърден имейл адрес: ru.nl
Daniel WigboldusProfessor of Social Psychology, Radboud University NijmegenПотвърден имейл адрес: psych.ru.nl
Rick SchiffersteinAssociate Professor TU DelftПотвърден имейл адрес: tudelft.nl
Kristine DE VALCKProfessor of Marketing, HEC ParisПотвърден имейл адрес: hec.fr
P.C. VerhoefProfessor of MarketingПотвърден имейл адрес: rug.nl
Fred LangerakProfessor of Product Development and Management, Eindhoven University of TechnologyПотвърден имейл адрес: tue.nl
Stefan F. BernritterAssociate Professor (Senior Lecturer UK) of Marketing, King's Business School, King's College LondonПотвърден имейл адрес: kcl.ac.uk
Jiska EelenAssociate professor marketing, Vrije Universiteit AmsterdamПотвърден имейл адрес: vu.nl
Gina S MohrAssistant Professor, Colorado State UniversityПотвърден имейл адрес: business.colostate.edu
Tim SmitsFull professor in persuasion and marketing communication, KULeuvenПотвърден имейл адрес: kuleuven.be
Dina MayzlinUSC Marshall School of BusinessПотвърден имейл адрес: marshall.usc.edu
Lawrence FeickProfessor of Business Administration, University of PittsburghПотвърден имейл адрес: pitt.edu
Anne-Sophie I. LenoirDirector, Branding ScienceПотвърден имейл адрес: branding-science.com
Sarit MoldovanDepartment of Management and Economics, The Open University of IsraelПотвърден имейл адрес: openu.ac.il

Следене

p.w.j. verlegh

Professor of Marketing, Vrije Universiteit (VU) Amsterdam

Потвърден имейл адрес: vu.nl

marketing advertising branding word of mouth consumer behavior


Заглавие Сортиране по цитати Сортиране по година Сортиране по заглавие	Позовавания Позовавания	Година
A review and meta-analysis of country-of-origin research PWJ Verlegh, JBEM Steenkamp Journal of economic psychology 20 (5), 521-546, 1999	2322	1999
The firm's management of social interactions D Godes, D Mayzlin, Y Chen, S Das, C Dellarocas, B Pfeiffer, B Libai, ... Marketing letters 16 (3), 415-428, 2005	876	2005
Home country bias in product evaluation: the complementary roles of economic and socio-psychological motives PWJ Verlegh Journal of International Business Studies 38 (3), 361-373, 2007	444	2007
Country-of-origin effects in consumer processing of advertising claims PWJ Verlegh, JBEM Steenkamp, MTG Meulenberg international Journal of Research in Marketing 22 (2), 127-139, 2005	375	2005
A typology of consumer strategies for resisting advertising, and a review of mechanisms for countering them ML Fransen, PWJ Verlegh, A Kirmani, EG Smit International Journal of Advertising 34 (1), 6-16, 2015	287	2015
The role of congruency and pleasantness in odor-induced taste enhancement HNJ Schifferstein, PWJ Verlegh Acta psychologica 94 (1), 87-105, 1996	286	1996
Can disclosures lead consumers to resist covert persuasion? The important roles of disclosure timing and type of response MC Campbell, GS Mohr, PWJ Verlegh Journal of Consumer Psychology 23 (4), 483-495, 2013	263	2013
Global vs local brands: how home country bias and price differences impact brand evaluations W Winit, G Gregory, M Cleveland, P Verlegh International Marketing Review, 2014	194	2014
Language abstraction in word of mouth GAC Schellekens, PWJ Verlegh, A Smidts Journal of Consumer Research 37 (2), 207-223, 2010	189	2010
Receiver responses to rewarded referrals: the motive inferences framework PWJ Verlegh, G Ryu, MA Tuk, L Feick Journal of the Academy of Marketing Science 41 (6), 669-682, 2013	175	2013
Measuring and managing the essence of a brand personality J Van Rekom, G Jacobs, PWJ Verlegh Marketing letters 17 (3), 181-192, 2006	171	2006
Country-of-Origin Effects: on Consumer Product Evaluations PWJ Verlegh PQDT-Global, 2001	161	2001
Why nonprofits are easier to endorse on social media: The roles of warmth and brand symbolism SF Bernritter, PWJ Verlegh, EG Smit Journal of interactive marketing 33 (1), 27-42, 2016	160	2016
Range and number-of-levels effects in derived and stated measures of attribute importance PWJ Verlegh, HNJ Schifferstein, DR Wittink Marketing Letters 13 (1), 41-52, 2002	160	2002
Consumer effects of front-of-package nutrition labeling: An interdisciplinary meta-analysis I Ikonen, F Sotgiu, A Aydinli, PWJ Verlegh Journal of the Academy of Marketing Science 48 (3), 360-383, 2020	156	2020
The consumption of convenience foods: reference groups and eating situations PWJ Verlegh, MJJM Candel Food Quality and Preference 10 (6), 457-464, 1999	151	1999
The differential impact of brand loyalty on traditional and online word of mouth: The moderating roles of self-brand connection and the desire to help the brand J Eelen, P Özturan, PWJ Verlegh International journal of research in marketing 34 (4), 872-891, 2017	149	2017
Sales and sincerity: The role of relational framing in word-of-mouth marketing MA Tuk, PWJ Verlegh, A Smidts, DHJ Wigboldus Journal of Consumer Psychology 19 (1), 38-47, 2009	142	2009
Strategies and motives for resistance to persuasion: An integrative framework ML Fransen, EG Smit, PWJ Verlegh Frontiers in psychology 6, 1201, 2015	135	2015
Satisfaction with virtual communities of interest: Effect on members' visit frequency K De Valck, F Langerak, PC Verhoef, PWJ Verlegh British Journal of Management 18 (3), 241-256, 2007	123	2007

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